The history of Jaeger-LeCoultre Reverso

Watches Jaeger-LeCoultre Reverso

Jaeger-LeCoultre’s Reverso watch, which first appeared in 1931 following the work of René Alfred Chavuet, is now an unequalled icon of luxury watchmaking, embodying modernity and mobility.

The Reverso’s fully pivoting case allowed Chauvet to meet the challenge posed by polo-playing British officers in India: to create a watch that could withstand the forces of a polo match. Once the pivoting case clicks shut, the metal base is shown. With custom engraving available on request, each Reverso model became a precious and unique piece of artwork.

Designed for polo players who were tired of breaking their watch dials during matches, all Reversos share a set of common characteristics: a customizable and pivoting rectangular case featuring Art Deco-style fluted edging to protect the glass and the dial. More than a watch, Jaeger-LeCoultre’s Reverso is now acknowledged as an Art Deco classic thanks to the unique design of its case.

Since its launch, the Reverso has evolved significantly and today there are more than ten Reverso models, some of which are more common in the used market: the Reverso Duoface and Duetto, each of which features two dials for a single mechanism and the Gran Sport, one of the rare automatic Reversos, and the Grand Sun Moon which features a sundial to show the time, as well as the Squadra, which is known as the ‘square’ Reverso.

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